The story of Traildog

 

Traildog is a specialty store for dog-powered sports and hiking with dogs – 

in other words, the best friend of active dog owners!

Traildog was born from our desire to encourage people to spend time outdoors with their dogs. We are a Finnish specialty store for dog-powered sports and hiking with dogs, with the goal of helping everyone find the right gear for active and safe pursuits in one go.

In everyday life, we meet many dogs and dog owners whose territory is largely limited to the immediate surroundings of home. There are many reasons for this: not making the effort, falling into familiar routines, being unaccustomed to spending time in nature, feeling apprehensive about venturing into unfamiliar terrain alone, and feeling that their own skills or equipment are not sufficient. Many have not even realized all the activities they could include their dog in!

Our goal is to lower the threshold for hiking with your dog and taking up and enjoying dog-powered sports. We do this by providing both functional gear and information about the sports, as well as the skills and suitable equipment they require. 

We have also walked the same path ourselves, learning through mistakes. That is why we want to help you avoid unnecessary wrong purchases and find functional equipment for both you and your dog right away.

 

Moving together and exploring new places together gives both dog owners and their dogs an incredible amount! New experiences and cooperation strengthen your bond, making everyday life more enjoyable as well.

Be brave and go wherever your dog’s nose leads!

  • Online - close to you!

    We mainly operate online, but through a multichannel service, we aim to serve our customers at least as well as in a physical store - or rather better! Our operations are based on genuinely expert and personal customer service.

    So feel free to get in touch, and we will find the equipment that suits exactly your and your dog's needs.

  • Carefully selected, the best selection in the market

    You will find functional and high-quality products with us - whether you are a beginner or a world champion! When shopping at Traildog, you can be sure that the products in our selection are durable and proven to work.

    Our store has several brands and equipment that you cannot get elsewhere in Finland or even Europe. And our selection is constantly expanding with the best products on the market.

Who is behind Traildog?

Traildog - iloa koiran kanssa ulkoilusta

Tuija

has been a dog owner for about twenty years. Interest in fast-paced sled dog sports arose in early 2010, and soon a short-haired German pointer joined as a training partner: the Ferrari of the sled dog world. Personal experience in pulling sports includes canicross, bikejoring, skijoring, single-dog carting, and kick sledding.

Besides sled dog sports, Tuija's hobbies include hiking, skiing, and mountain biking: usually together with her dog. Some of Tuija's best memories in life include a 200-husky chorus around the campfire after a 300-kilometer dog sled expedition and skiing down Norway's Russelfjellet mountain with her own dog kicking up powder snow beside her skis.

In addition to her strong background in the sport, Tuija has gained professional skills by working for years in the sales of hiking and sled dog sports equipment. Her hands-on experience with dog harnesses has been shaped by fitting several hundred harnesses.

Tuija's genuine interest in trying out and comparing different sport equipment has been based on the desire to find the most functional and safe gear for her own dog. Through Traildog's, this expertise has also been harnessed for the benefit of you and your dog!

Tero

is an adventurous dog owner who believes you can climb a tree with your dog! Tero also has over 15 years of experience in one-dog sled dog sports, and in addition, he specializes in mountain biking. So feel free to ask almost anything related to bikes: here comes the answer!

One of Tero's most memorable memories in dog trekking is randonnee skiing in the backwoods of Lapland with a nearly 40-kilogram dog on his back, when the deep powder snow made it impossible for the dog to move forward. 

Tero is a critical gear tester who comes up with improvement suggestions for almost every product. Nothing less than perfect will do for him!

Utu - The OG Traildog

This is the beginning of Traildog. Utu is an incredibly friendly and calm traildog who has always enjoyed moving forward. The most important thing has not been the destination but running there, with a human. Utu approaches testing equipment with calmness and appropriate seriousness. However, he mostly leaves the speed stuff to the younger generation nowadays.

Valo - the Apprentice

(Wild) Valo joined the team in 2022 to serve as an efficient paper shredder and to accelerate all company operations. The enthusiasm of youth is evident in everything done.

Happy Trails!